Social Media Portal ponderings…

April 22, 2010 Zak Gollop Leave a Comment

As we are all rather pleased with our new beaming Social Media Metabase Portal then it can only be expected that we’re keen to put it through its paces and see what interesting stats are possible to glean from it.

Of interest is to take a quick look at the figures surrounding the major blogging platforms. In particular, five of the bigger ones, namely WordPress, Blogger, TypePad, LiveJournal and MySpace. One comparison being to look at is the average number posts per feed over the last 30 days for each platform:

• Blogger : 0.46
• LiveJournal : 0.25
• MySpace : 0.08
• TypePad : 0.42
• WordPress : 0.45

As can be seen Blogger, TypePad and WordPress all run pretty close when it comes to the average post count, with LiveJournal lagging somewhat behind, and MySpace propping up the list averaging just 0.08 posts per feed a day. As MySpace is primarily a social networking service, rather than blogging platform, it is less surprising to see it coming in at the bottom there but anyone care to speculate why LiveJournal users seem to be less prolific bloggers than the rest?

If we then compare similar figures from blogs to microblogs, we see a real contrast between the two feed classes:

In terms of raw figures microblogs make up just over 7.5% of the feed count, when compared with blogs, but return a whopping 69% percent of the posts in the same comparison. Or blogs return an average of 0.43 posts per feed daily and microblogs a hefty 12.45 average daily posts. The very nature of the two media types offers a simple explanation behind the stats here, but it still remains a fascinating comparison between the ease and simplicity of microblogging when set against the more considered nature of blogging.

With plenty of other trends and number crunching possible with the portal we keep an eye out for any figures that grab us and be sure to share!

Filed under: aggregation,blogs analysis,Moreover Technologies,Products,social media,Web trends

Tags: blogging, customer, microblogging, Moreover Technologies, portal, Social Media Metabase