Filed under: Moreover Technologies

Getting Better Search Results is the Theme of This Week’s Newsdesk Enhancements

This week’s enhancements give you even more control over the precision of your search results and help you share the latest news more effectively with improvements to the Newsletter, keyword highlighting, and article extracts.

Precise Search Results:

Under the “Extras” tab, there are options to set which keywords get highlighted and which keywords the extracts center around. This is most useful for searches that use AND.

 

 

New search Parameters:

Start of article searches, START/x:(word1 OR word2)

Use the start option to specify the first x words of an article that your keyword(s) must appear in. This helps to improve the relevancy of your results as it ensures the search terms are mentioned early on in the articles.

search: START/150:(OECD OR “World Bank” OR IMF)

- Returns articles that contain the words OECR, “World Bank”, orIMF in the first 150 words.

Near searches, (word1) NEAR/x (word2)

Use the near search to specify the maximum number of words between your search terms. This allows you to qualify search results by specifying relationships between the keywords in your search.

search: (Vodafone “T-Mobile” O2) NEAR/10 (iPhone iPad)

- Returns articles than contain Vodafone, T-Mobile or O2 within 10 words of iPhone or iPad.

Multiple occurrence searches, MULTIPLE/x:(word1 OR word2)

Use the multiple occurrence search option to specify the minimum number of occurrences of your keyword. This is especially useful in avoiding single passing mentions of keywords, thereby boosting the relevancy of the articles.

search: MULTIPLE/5:(ScotRail)

- Returns articles that contain at least five mentions of ScotRail.

Wildcard searches now work for phrases:

search: “flu vaccin*”

- Returns articles that contain the phrases “flu vaccine”, “flu vaccines”, “flu vaccination”, “flu vaccinations” etc.

 

A More User-Friendly Newsletter

We redesigned the Email section to give you better control of the way that Newsletters can be formatted. There is now a larger area to edit your Newsletter contents, and you instantly see the effect of styling changes on your email such as turning on keyword highlighting and user comments. Expect further enhancements in a few weeks time!

You can now hide or show:

  • Paragraph Breaks
  • Highlighting
  • User Comments

It works great in conjunction with the custom highlighting and extracts above.

 

Contact your salesperson or Client Service to learn more.

Leave a Comment October 30, 2012

And the PRSA ICON 2012 Winner is…

Moreover is a proud supporter of PRSA and we look forward to helping everyone we met in San Francisco meet your media monitoring needs.

We are pleased to announce the winner of the Apple iPad drawing: Congratulations to Karen B from Pioneer Natural Resources of Denver.

For those who were not able to take advantage of our PRSA offering and would like a free trial including a customized dashboard and alerts, please fill out this form and a sale representative will be in touch soon.

Leave a Comment October 24, 2012

Moreover represents at PRSA 2012 San Francisco

Please join Rick @ricklombardo and Jim @jimcollish  through the 16th at the PRSA 2012 International Conference. Once again, Moreover Technologies is a proud exhibitor and this year you’ll find us in Booth #26 next to Google. Enter our drawing to win an iPad and take a first hand look at Newsdesk our award-winning solution. Come by and Rick or Jim will set up your own customized Newsdesk dashboard with automatic alerts. See how you’ll never miss a beat with Newsdesk from Moreover — and enjoy a cup of coffee on the guys with a Starbucks Gift Card.

Rick at booth Rick and Jim

Leave a Comment October 15, 2012

New Newsdesk Features Live Now

Newsdesk now in German and French. Commensurate with our growing presence in international markets, we are very pleased to announce that Newsdesk now comes in 4 languages: French, German, Spanish, and English. You can switch to your preferred language via the Settings page which is in the dropdown menu top-right of the screen.

Much improved article clippings feature. It’s considerably faster to copy (‘clip’) articles from one feed to another, thanks to Newsdesk now remembering which feeds you have recently clipped to. The Clip/Email/Delete buttons now also stay visible on the page as you move down the list of articles so you no longer have to scroll back up to the top of the page to email, remove or copy an article.

Cleaner User Interface. The links that appeared top-right on the screen are now inside a neat dropdown menu, so the screen looks much less cluttered.

Enhancements and bug fixes.

  • We have updated the feed dropdown menu so it no longer remains visible after moving the mouse away.
  • The analytics download button now appears for all browsers again.
  • Articles can now be clipped over to regular, non-clippings feeds.
  • When you hit enter after typing in keywords, it runs the search as opposed to producing a carriage return.

Let us know what you think about the new features in the comments.

Leave a Comment October 3, 2012

Managing Clippings Feeds Is About to Get Easier

Do you use Newsdesk’s clippings feeds? Upcoming changes are about to make your life much easier. If you don’t use them yet, here’s why you should give them a try.

Clippings feeds are manually-managed collections of articles that can be created from any number of automatic searches. The problem with “any number” is that lists of saved feeds can get very long and unwieldy.

With this latest update, it’s just a simple click to add an article to a clippings feed. No more having to drag and scroll through the list.

New Way to Clip Articles

While you can still drag and drop like before, the clickable list of recently used feeds gives more flexibility.

Why Clip?

For those of you unfamiliar with clippings feeds, they are a good way to editorially manage which articles get distributed by RSS or Email alerts. While Newsdesk lets you create tightly-focused searches, occasionally there will be bad articles that get by. A trusted source could be hacked or slang could cause previously innocuous words take on new meanings. By using automatic searches to cut through the chaff and clippings feeds to manually select the best, you know exactly what your clients or colleagues are going to see.

This feature idea came directly from customers. We are always interested in hearing about how Newsdesk can be improved. If you have any suggestions, please contact us.

Leave a Comment September 28, 2012

German and French Versions of Newsdesk Coming Soon

Speakers of French and German will soon have Newsdesk available to them in their native tongue. No additional subscription is necessary; it can all be changed from the Settings inside your existing Newsdesk subscription. Of course, we still offer Newsdesk in Spanish and English.

Moreover’s media coverage has always been broad and it has continued to grow along with our international customer base. It’s a natural extension for us to offer an interface for users in locations outside of English-speaking countries.

German Interface

German Interface

Companies with international offices can use a single solution to facilitate corporate communications and news sharing across the entire organization, with users all interacting in their native languages.

French Interface

French Interface

Small businesses can also benefit from Moreover’s 55,000+ news sources, and Newsdesk’s award-winning interface — without being bilingual.

Check back later this week for more new features.

Leave a Comment September 27, 2012

Moreover Listed in Social Media Monitoring Report

Ideya released their 2012 Social Media Monitoring Tools and Services Report, listing Moreover’s Newsdesk and Metabase products.

Information in this report is targeted for those organizations and people who are interested in specific SMM tools and services and the overall market trends.

The SMM Tools and Services Report covers these areas:

  • Paid and Free tools
  • Market trends
  • How to Select and use Social Media Monitoring Tools and Services

Download the report and let us know what you think in the comments.

Leave a Comment September 19, 2012

Learn About How Engagor Uses Moreover Technologies in Our Latest Case Study

Using Moreover’s Metabase product, Engagor was able to enhance their products with niche and local market news coverage in multiple languages to provide clients with a complete picture of what their brand looks like online.

Read more

Leave a Comment September 13, 2012

Finding Opportunity in the Challenges of Big Data

A feature article by Moreover’s Senior Product Manager, Brian Mackie, appears in the latest issue of IntranetsToday explaining how companies can find and exploit opportunities within the challenges of Big Data.

His article, “Actionable Media Intelligence: Delivering a Competitive Edge”, argues that companies should be using the proper tools to turn unwieldy “mass media” into actionable “meaningful media”.

Great companies make decisions driven by data, not by gut feelings alone. The problem is that available “big data” is increasing very quickly. How does an organization make sense of it all and get it to the relevant people?

Employees are going to talk- to each other and to people outside the company. Are they informed? They should be reading targeted and relevant news every day without spending too much time seeking it out.  Do you know how to get them there?

In the feature, Mr. Mackie gives a checklist of points to consider while evaluating tools for internal communication to solve these problems.

  • What media sources does the service cover, does it match your particular industry needs, and can new ones be added on request?
  • Check the news filtering options to make sure they will support the precisely tuned results you need (test with real-life news requirements)
  • Look for flexible media distribution options: A user portal, newsletters, RSS feeds, possibly an API to integrate news search directly into an intranet
  • Ensure it includes editorial control features to manage the content that flows out to the organization (e.g. the ability to quickly remove articles from an RSS feed on the intranet)
  • Confirm whether customer service includes editorial support for building out searches
  • Ask about their software development processes and how often they roll out new features (ideally at least monthly)
  • Know the pricing – avoid ballooning content licensing costs, and beware the sweet entry level deal that is followed by a sudden not-quite-explained price hike in year two!
  • Lastly, always run a trial and push the vendor to prove, not just promise, targeted business news that demonstrates value. If they can’t provide this during a trial, it’s probably because they can’t provide it full stop.

Companies can leverage their internal communication to gain an advantage in the marketplace. It is difficult, but there is opportunity in this challenge to rise above the competition:

Turning mass media it into meaningful media intelligence is a fascinating challenge – it is for vendors, publishers, and especially for the companies chasing productivity gains and competitive advantage. And therein lies the good business news: It is not too late to be an early mover and gain that edge.

Read the whole article here while it’s still free!

Leave a Comment August 16, 2012

Using Newsdesk to Monitor Olympic Coverage: Wrap Up

The 2012 London Olympic Games have come to a close and so has this blog series, looking at which of the Top 11 Corporate Sponsors received the most news coverage.

Newsdesk played the leading role in our ability to quickly find and understand the news coverage for each of these sponsors. It is clear from our data that Visa (Gold), McDonald’s (Silver), and Coca-Cola (Bronze) were the winners in terms of highest volume of news mentions.

share of voice chart

The coverage was not always positive. Each day there was backlash against the International Olympic Committee for allowing the sponsors to dictate the food, payment methods, and even logos that appeared on clothing worn by spectators and athletes at the Olympic Games.

It wasn’t all negative, though. Visa’s series of real-time congratulatory commercials for medalists were quite popular. Also, several athletes had their victory celebrations at McDonald’s after winning their medals, which was widely covered.

The primary goal of this blog series was to quickly find and report relevant data . To this end Newsdesk performed very well.

We built searches beforehand for each top sponsor and included variations on their brand names (e.g. Coca-Cola and Coke). The search results automatically fed into dynamic charts, which helped us visualize the leaders for the previous day. Creating these searches took a little time and thought up-front, but after that it was “set it and forget it”.

Each day we used our charts to identify the day’s leaders. Then we scanned the headlines to see which topics were driving coverage. This took us just a minute or two. From there, it was simple to see trends and find single articles that typified them.

We wrote the blog posts and were done. All-in-all, it was a very quick process and easily repeatable every day.

This is something you could do for your own blog. Tell us in the comments if you would like someone to show you how.

Leave a Comment August 13, 2012

Next page Previous page


Moreover Technologies

Our company blog with the latest news, product updates, media intelligence insights, and other fine fare out of our Dayton (OH), Reston (VA), and London (UK) offices!

Moreover Links

Latest Tweets

  • The RSS feed for this twitter account is not loadable for the moment.
  • By: Web Designer

Follow @moreovertech on twitter.

Tag Cloud

  Bookmark and Share
wordpress counter

Archives