Forbes Insights and Google have paired up to produce an interesting study, “The Rise of the Digital C-Suite”, examining how younger generations of executives (the CEOs of tomorrow!) are increasingly using the Internet as a key source of business intelligence.
Some of the findings that really seem to stand out, especially as this is a trend that is likely to keeping on growing, are:
The Internet is the most valuable resource for executives for gathering business information, outstripping at-work contacts, personal networks, trade publications, etc. In fact, 74% of respondents rated the Internet as very valuable (5 on a 5-point scale).
During work hours, 70% of executives prefer to read “traditional print media” online rather than in print (30%), and 69% prefer to access “traditional broadcast media” online rather than over the air.
Executives under age 40 (which the report calls “Generation Netscape”) are by far the most likely to engage with emerging Internet technologies:
65% of under-40 executives maintain a work-related blog weekly or more frequently. That figure is 41% for 40 to 49-year-olds and 10% for those above 50 years.
65% of the under-40 executives contribute to or read Twitter at least weekly. That drops to 44% for 40 to 49-year-olds and just 7% for those who are over 50 years old.
Certainly shows that executives are readily embracing the Internet and happy to evolve with it, as social media and other emerging technologies become ever more salient.
Thanks Search Engine Journal! Good feedback too about finding the right content, we’ll continue to work on those features. In the meantime users can adjust relevancy of the results with the two slider bars there – the relevancy filter looks for articles that mention your search keywords the most, while the sources filter lets you select just top sources. You can also search within any of the prebuilt news categories.
At the moment it’s just news but we’ll be adding blogs soon, check back in the next week or two.
We are pleased to bring you the news that MetaCarta, a leading geoweb company, and Moreover have partnered on providing the news links for MetaCarta’s news maps. Give it a spin and find out what’s going on in your bit of the globe, http://geosearch.metacarta.com. Zoom in and click search again to update the results and see more local stories, e.g.
Scroll to the right location and the sad tragedy of the Air France crash is shown, south of the Cape Verde Islands. For brighter news, try a search for “new species” and see where they’re being discovered, and a personal favourite: check out Antarctica for news about hanging gardens long since lost in ice. (Leads to, what is the most geographically isolated news story out there?)
We’re pleased to announce that blogs are now available with the Moreover search engine service (see Search Engine Toolkit). Alongside news sources you can search across the latest blog posts from the Moreover White List of approx. 250,000 blogs. Search across the title, and/or the post’s text, slice by rank or topic, apply relevancy filters, set a time range, and a whole host of other filters and options.
With the toolkit you basically get API access to our news+blogs search engine. Customers can completely white label search engine features and imbed them within their applications and UI. Effectively it outsources news aggregation and search engine development so you can focus on the actual delivery of services to your customers and users. Case in point: BusinessWeek’s BusinessExchange - interweaving Moreover-fed news links across their universe of topics.
For our free RSS feed loving folk – we’ll be adding blogs alongside news there too in the near future, so stay tuned!
We’ve tweaked the free RSS feeds section on our site and made it a bit more friendly to use.
But the big new thrill is that you can run your keyword searches over our 600 news categories (‘woods’ over golf news, ‘black hole’ over space science news, etc) and effectively use the categories to filter the news for very targeted results.
Good news for those who like their news done good - We’ve added a few options to the free RSS feeds on the Moreover.com website so you can tailor them even tighter by topic. Now you can combine, cross-reference and block feeds from each other. You can also run keyword searches over the news categories and create your own custom versions. It’s easy, go to the Combine Feeds page to find out how.
You can also combine any of the above, for instance keyword search over a set of cross-referenced feeds. We also added another 100 feeds to the list of prebuilts, takes it up to 600. Suppose more news equals good news…
We have a new home for our News Search API – the Search Engine Toolkit product portal. Now customers can login and get full search API details, all the search filters and output options (close to 30), along with example search integrations, a gallery and online FAQs and support.
Wondering what a Search Engine Toolkit does?
Skipping the smart-but-useless-Alec answer (“well that all depends on what you do with it….”), it basically gives you access to a live news search engine and a set of tools that let you control and focus the search results. There’s no frontend UI as such, just HTTP calls and RSS returns. That makes it inherently flexible, and how you integrate all depends on how and where you want your users to access and view news headlines (ok, back to smart Alec after all).
For example, the news search on our free feeds page uses the SET – it’s just a search box with a couple of filter options. Our own Newsdesk uses it too – here it’s powering a full enterprise application. Moreover client BusinessWeek on their part uses it to power news headlines in their Business Exchange network, while news prediction site HubDub uses it to automatically match headlines to users’ questions (see `related news` on this page). Media analysis company MediaMiser take the toolkit to integrate Moreover news in their enterprise service.
In a nutshell, there really is no set way for deploying news content, so the toolkit’s constructed to work to your scope and scale, and fit with any design.
(oh did we mention OpenCalais integration coming to a search engine toolkit near you soon??)
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