But sir, I tweeted in my own time…

Helen Goss of Boyes Turner offers some great advice on how to navigate the murky intersection of work and social media.

As social media marketing and usage increases the definitions of the law in regards to social media abuse will increase and become harsher. In many ways it is the same as in ‘real life’ working arrangements. You cannot simply go around ‘slagging off’ your boss or your company and expect not to be taken to task over it.

Social Media is not to be used for abuse or airing difference. It’s dangerous to both parties.

Bottom line- don’t put things into print about someone that you would not want them reading.

Helen walks through some specific cases of employees and employers using and abusing social media and the resulting court rulings. Definitely worth the read.

Let us know what you think about this in the comments. When should an employee be answerable to their company for their personal posts and tweets?

Leave a Comment September 12, 2011

Join Moreover Technologies at the Pharma CI Conference & Exhibition

September 13-14 at the Hilton Parsippany Hotel, New Jersey

Billed as “the largest and best gathering of Pharma Intelligence Professionals in the world”

Delve into the critical and current issues, network with more than 270 Pharma professionals and heavy hitters, and see what Moreover Technologies’ Rossen Roussev has to say about boosting competitive intelligence initiatives with true global access to opinion-forming media and breaking news. Rossen will conduct a Poster Exhibit discussion on Tuesday, September 13 from 1:30-2:30 PM, and address:

• Sharing best practices for using external, competitive, and market intelligence
• How to convert these insights into practical business value and cost savings
• How to leverage and partner with existing company efforts to achieve these objectives

He also will touch upon ways that leading-edge competitive intelligence initiatives can bring access to complete, targeted and timely results, enabling pharmaceutical companies to:

• Track competitor activities and impact
• Collect the most current and relevant primary research information
• Conduct secondary monitoring to discover breaking news in near real-time
• Get current insights into marketplace sentiments
• Facilitate evidence based decision-making

While you’re there, sign up for a FREE assessment and demo from Moreover Technologies and enter a drawing for an iPad.

For more information about the conference, go to www.pharmaciconference.com or email info@pharmaciconference.com

We look forward to seeing you in Parsippany this September.

Leave a Comment September 8, 2011

Moreover up for Digital Impact Award

After winning a Stevie and being best-in-show at the Codies, Moreover Technologies is again on the short list for another award. Watch for an announcement after 20 October.

Leave a Comment September 7, 2011

Latest Newsdesk Features to Go Live

We’ve got Twitter!

• We are now able to serve selected Twitter content streams to individual clients in partnership with DataSift. Clients should ask their account manager for details.
• Tweets are displayed in a Tweet-friendly format, allowing you to click through on hashtags, bitly links and @ mentions.
• We’re also showing Klout scores for Twitter users where available.

FAQs and Training Schedules

The help file now has a new FAQ and an customer online training session schedule.

Analytics Updates

Charts in Analytics now acknowledge any deleted articles.

Submit Your Feedback

There’s a brand new user feedback forum, so users can submit and share their product feedback directly and vote on the feature ideas of others.

Let us know what you think, and don’t forget to submit your feature ideas via the new feedback area in Newsdesk.

Leave a Comment August 30, 2011

Shakin’ up the News

A large part of my job is to answer questions, and one we often get is how long it takes between when an article is published and when it hits Newsdesk. It varies, of course, but let’s look at a recent example.

On Tuesday, the eastern United States experienced an earthquake that occurred at 1:50pm EDT. 11 minutes later, stories about the quake were available in Newsdesk and the Metabase. We felt the rumbles pass through our Ohio office just a few short minutes before we finished processing the news about them. By the time we knew what had happened, so did Newsdesk.

The Noon-4pm data point spikes way up

I’ve written before about the quickness of Newsdesk in its coverage of Oslo, the debut of Google+, and the raid on Osama bin Laden’s compound. Zak has written about a disaster of a different sort.

Leave a Comment August 25, 2011

More Newsdesk features

Our development team is hard at work and every couple of weeks we release updates to Newsdesk. Here’s what we added most recently, based on your feedback:

1. Expanded search box

For complex or long queries, the previous search box just wasn’t cutting it. Meet our new expandable box that easily handles long search strings.

2. Customizable chart colors

When charting data from your saved searches, you can manually set the colors if you do not like the defaults.

3. More data to download

We have TRIPLED the amount of data you can download via our Analytics tab, so you can run more extensive analyses on your own.

Expect more updates next week!

Leave a Comment August 23, 2011

3 Levels of Newsdesk to Meet Your Needs!

Moreover Technologies has begun offering our award-winning Newsdesk in 3 different flavors:

• Alert
• Corporate
• Enterprise

Each takes advantage of our powerful search technology, but scales according to your needs.

Read our official press release here.

Leave a Comment August 17, 2011

Moreover to start regular online training sessions for Newsdesk users

Attention Newsdesk users! Moreover is starting a new, regular online training program for Newsdesk due to increased demand. We have 5 topics, and each one is covered at least once a week. No matter what your time zone, you should be able to find a session that is convenient for you.

Check out the full schedule and register for a session.

To get you started, here are the topics and times they will be presented:

Newsdesk Overview & Basic Instruction (30-60 minutes)

Summarizing the overall layout and functionality of Newsdesk, including basic searching. Reviewing the main tabs to provide a good general grounding in all the tools in the application.

Creating Searches and Saving as Feeds (30 minutes)

Demonstrating how to build basic searches: covering Boolean commands, advanced search filters, the refine panel and a run-through on saving, editing and sharing feeds.

Analytics (30 minutes)

Analyzing feeds and the various analytical models available to measure searches, identify trends and highlight hot spots.

Redistribution: Exporting Feeds to a Website, Email Alerts and Electronic Newsletters (30-45 minutes)

Covering the use and function of exporting feeds to websites, plus creating, editing and sending Alerts and Newsletters. Includes branding and styling of custom Newsletters.

Advanced Searching & the Refine Panel (45-60 minutes)

After users master basic searching in Newsdesk, this session will dig deeper into Boolean search, Advanced Search and the power of the Newsdesk Refinery’s faceted searching.

Leave a Comment August 2, 2011

Breaking News in Oslo

Our thoughts go out to those injured in the recent bombing in Norway.

From Reuters:

Explosion rocks central Oslo, Norway PM’s office

The cause of the blast was unknown but the tangled wreckage of a car was outside one building and the damage appeared consistent to witnesses with that from car bombs. Police and fire officials declined comment on the cause.

We can see from the new hour-by-hour Time Trend Analysis in Newsdesk that word is quickly spreading:

1 Comment July 22, 2011

Moreover at the July 13 PRSA Luncheon

Moreover Technologies sponsored Len Mozzi to speak at the latest Public Relations Society of America luncheon. Our very own Joel Wethall was there to represent!

Leave a Comment July 21, 2011