McKinsey on Web 2.0

The folks over at McKinsey Quarterly have conducted a study into how companies value Web 2.0 technologies and how the past couple of years have seen this value grow considerably.

The charts below show the most important technologies and tools to businesses over the period 2007 to 2009.

We can see that blogs, video sharing, microblogs and wikis have all seen a sizeable jump over the two year period, some even coming from nowhere to become a valuable business tool today.

The report makes for a very interesting read and examines the benefits that greater use of these technologies can provide, we’d recommend checking out the full analysis here and let us know what you think in the comments below!

2 Comments September 4, 2009