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	<title>Moreover Technologies Blog &#187; Newstracker</title>
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	<description>Helping Companies Turn Mass Media into Media Intelligence</description>
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		<title>Moreover helps drive UK newspaper traffic</title>
		<link>http://www.moreover.com/blog/2010/06/30/moreover-drive-newspaper-traffic/</link>
		<comments>http://www.moreover.com/blog/2010/06/30/moreover-drive-newspaper-traffic/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 10:38:22 +0000</pubDate>
		<dc:creator>Zak Gollop</dc:creator>
				<category><![CDATA[news]]></category>
		<category><![CDATA[publishers]]></category>
		<category><![CDATA[web aggregation]]></category>
		<category><![CDATA[BBC]]></category>
		<category><![CDATA[linking]]></category>
		<category><![CDATA[metrics]]></category>
		<category><![CDATA[Moreover Technologies]]></category>
		<category><![CDATA[Newspaper Marketing Agency]]></category>
		<category><![CDATA[newspapers]]></category>
		<category><![CDATA[Newstracker]]></category>

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		<description><![CDATA[Great article here from paidContent:UK analysing where UK newspaper websites get their traffic from, and coming in at number five, in terms of driving traffic, is the BBC with its Moreover-powered Newstracker service. UK Newspaper Website Visitors Powered by Tableau The figures look even more favourable for Moreover/the Beeb when you look exclusively at the [...]]]></description>
				<content:encoded><![CDATA[<p>Great article here from <a href="http://c.moreover.com/click/here.pl?x2939782753&amp;f=2179">paidContent:UK</a> analysing where UK newspaper websites get their traffic from, and coming in at number five, in terms of driving traffic, is the BBC with its Moreover-powered <a href="http://news.bbc.co.uk/1/hi/help/3676692.stm">Newstracker</a> service.</p>
<p>UK Newspaper Website Visitors<br />
<a href="#"><img alt="UK Newspaper Website Visitors " src="http://public.tableausoftware.com/static/images/UKNewspaperWebsiteVisitors-UKNewspaperWebsiteVisitors_rss.png" height="100%" /></a></p>
<div style="width:404px;height:22px;color:black;font:8pt verdana,helvetica,arial,sans-serif;padding:0 10px 0 0;">
<div style="float:right;padding-right:8px;"><a href="http://www.tableausoftware.com/public?ref=http://public.tableausoftware.com/views/UKNewspaperWebsiteVisitors/UKNewspaperWebsiteVisitors" target="_blank">Powered by Tableau</a></div>
</div>
<p>The <a href="http://www.nmauk.co.uk/nma/uploads/18169/Noa_Apr_2010.ppt">figures</a> look even more favourable for Moreover/the Beeb when you look exclusively at the UK numbers, putting search engines aside the BBC becomes the number one referring site for the British press driving over 1.2 million UK clicks in April of this year.</p>
<p>With the BBC determined to continue this trend, becoming a &#8220;window on the Web&#8221; and see its rate of referring click-throughs double by 2012, this is a great example of how aggregators like <a href="http://w.moreover.com/">Moreover</a> can work with and serve the publishers for a common good.</p>
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