Tag: Twitter

Real-time realities of modern media

CrunchGear have posted an excellent piece on the recent Tiger Woods brouhaha, discussing the relationships between the more traditional forms and the newer forms of media.

The connections between the two are something we’ve blogged about in the past here on the Moreover Blog, and a somewhat sensationalistic story like the Woods crash is a great example of how the different media types coexist and compliment each other. CrunchGear post a detailed dissection on real-time discussion (e.g. Twitter) and real-time reporting (e.g. broadcast), wherein the value in each lies.

Twitter will help a story like this spread like wildfire, although it is (generally) still the mainstream media that provides the initial “spark”. While Twitter users will proliferate any discussion, it is still journalists who are at the scene of a breaking news story reporting on the issues soon to be propagated by Twitter and the likes.

While social media certainly has an important role to play in today’s news, it’s worth will been seen in real-time discussions rather than real-time reporting. For more in depth (and more insightful!) analysis check out the full CrunchGear post : http://c.moreover.com/click/here.pl?x3718989676u&f=2179

When a major news story breaks are you more likely to turn to Twitter or the BBC/CNN for the breaking details?

5 Comments December 2, 2009

Blogging bounces back

We posted a few months ago on the growing trend away from blogging and increasing popularity of ‘lifestreaming’ services such as Tumblr and Twitter. 2009 has certainly been the year of Twitter but perhaps it is slightly too soon to proclaim the death of blogs if comScore’s October estimates are anything to go by.

TechCrunch have wrapped things up pretty nicely with this post showing the relative strength of the WordPress platform (although pointing out the same can be said for Google’s Blogger), which despite the suggestion to the contrary shows blogging has never really gone away.

As we’ve seen an explosion in the various social media platforms over the past few years, we’re sure that there will be spikes in popularity for all types of social Web services as they each continue to innovate and push the technology forward.

Food for thought, and as many of you prepare to tuck into a turkey dinner we’d like to wish you all a very festive and happy Thanksgiving from the team at Moreover!

Leave a Comment November 26, 2009

Eric Schmidt talks real-time and evolution of the Web

When the CEO of Google speaks, the rest of the Web tends to listen so when Eric Schmidt gave a recent interview at Gartner Symposium/ITxpo Orlando 2009 it is fair to say he raised some interesting points for anyone in the industry.

The entire forty five interview can been seen below, which Schmidt touches upon a number of topics from the forthcoming Chrome OS to the future of super-fast broadband, but our interest was piqued by the discussion on the Real-time search and social media.

[youtube=http://www.youtube.com/watch?v=lHxub_yQfig]

Schmidt discusses the value of real-time information sources, which is more than just Twitter and Facebook, with the big challenge not being a question of indexing this data but how to rank and sort it. As we see such a huge increase in social media content it changes the way people consume information and Schmidt believes that “the great challenge of the age” is learning how to rank it all.

Do you think Google is up to the challenge or have Bing stolen a march on the Mountain View giant here?

Leave a Comment October 29, 2009

SMX East talks real-time search

The recent SMX East expo included what looks like a fascinating discussion on the hype, deserved or not, that is real-time search moderated by Search Engine Land’s Danny Sullivan.

The teams over at Bruce Clay and Hudson Horizons have both done great jobs of covering the event, kicking-off with Danny tackling the question of “What is real-time search, really?”

He answered by stating real-time is all about getting content within seconds of being published, Twitter being the obvious leader here, so real-time search it can be argued is all about finding microblogged content. This is potentially where the value lies, making sense and ranking the various results in a clean form. As a number of other panelists went on to give their take on real-time it’s interesting to read the range of perspectives and opportunity that people see in the technology.

The future of real-time and news, not just delivery but how the two link together is something we’re excited by at Moreover – what value do you see in real-time?

Leave a Comment October 9, 2009

London calling? More likely Digging, tweeting and poking

London callingLooks like Londoners love social media, with Twitter’s Evan Williams already declaring London as the “top Twitter-using city” now Digg has revealed that almost ten percent of its traffic comes from the UK capital.

London already enjoys its position as Facebook’s largest geographical network and the United Kingdom as a whole is second only to the US when it comes to traffic to these social networks reports The Telegraph.

It doesn’t matter if you’re tweeting in London, Little Rock or La Paz there will always been someone to connect with, and as a social media monitoring provider it’s our job to make sure we’re listening to the most relevant conversations across the globe.

Londoners are we driving the adoption of these exciting new technologies or just taking advantage of the office tea break?! Leave us a comment below or send us a tweet @moreovertech

1 Comment October 2, 2009

RWW gets real

(Photo credit Menage a Moi)

(Photo credit Menage a Moi)

ReadWriteWeb have posted a series of insightful articles on the growing trend that is the Real-time Web, in fact going on to include it in their Top 5 Web Trends of 2009.

As you would expect Twitter and FriendFeed feature prominently in the piece, especially when looking at the Real-time Web as a new form of communication. RWW explores how this new communication is different from email and instant messaging insomuch it is largely public and searchable, adding value as a wealth of information becomes quickly accessible.

As the Real-time Web changes the way we communicate, it also changes the infrastructure of the Internet. Online search is changing to include these new real-time streams and make use of their immediacy, in particular as we see the real-time expectancy grow to the Web as a whole.

Along with communication and its speed, RWW further suggest that the Real-time Web is defined by its openess and has an explicit social graph associated with it. The three articles make for a great read, so I’d suggest heading over to ReadWriteWeb for the complete write-up.

Leave a Comment September 16, 2009

Newsdesk gets social

As the buzz and influence around social media intensifies we’re pleased to announce the addition of this exciting new content as part of our Newsdesk product. Alongside the existing blogs and podcasts customers can now track content from microblog sites such as Twitter and FriendFeed, video sharing services like YouTube, forums including Neowin and Digital Spy, consumer reviews such as Amazon user reviews, wikis consisting of Wikimedia Foundation sites and photo sharing sites covering the likes of Flickr and SmugMug.

Newsdesk

Above showing an example screenshot of a quick search over Microblogs in Newsdesk.

As we look to grow our social media monitoring tools and content we will be continuously adding to our “White List” of feeds, so as conversations happen across the Social Web the best place to track, analyse and manage your information is Moreover’s Newsdesk.

Leave a Comment September 8, 2009

Real-time rewards?

The virtues and innovation of the real-time Web are being discussed in this piece from BusinessWeek, as you’d expect Twitter features quite heavily, alongside what the emerging trend could mean for Google.

Real-time Web is a pretty hot topic at the moment, as the various players find their role in the space from search to real-time news services, such as ourselves here at Moreover, it’ll be interesting to watch how this sector evolves and if it will usher in a new era of the Web.

Leave a Comment August 7, 2009

Trends: How micromedia is evolving blogs

Web strategist and blogger Jeremiah Owyang observes how the nature of self publishing on the web is changing, with the traditional blog no longer the main vehicle for expression. Instead micromedia platforms like FriendFeed, Posterous, and Twitter make it easier to post more frequently, and are better suited to the sort of constant chatter we’re now seeing. Quick, easy and often, but  not necessarily richer content.

That’s not to say that blogs are disappearing, rather the new lifestreaming-type tools are leading to specialisation of the media: Blogs are still better for posting original, rich content, the larger thought-through pieces, while micromedia is better suited for continuous comms and is now taking that function away from the blog.

Is Blogging Evolving Into Life Streams?
http://www.web-strategist.com/blog/2009/06/26/is-blogging-evolving-away-from-blogging/

2 Comments June 29, 2009

The rise of social media

Following Domino’s recent YouTube disaster (and Amazon`s trouble just days before), social media and the need for brands to monitor it truly hit the headlines. To illustrate that literally, here’s a graph of the phrase ‘social media’ as it appeared in the past year across ~30,000 mainstream news sites (excluding press releases). 

In April ’08 there were around 400 mentions a week, now it’s over 3000. mentions of social media in mainstream press

(Does this represent a typical or required growth rate and volume for a new concept to turn mainstream?) 

 A search for “monitor social media” and “social media monitoring” as a proxy for tracking the concept returned the following chart. Not as dramatic but the trend is repeated.

mentions of social media monitoring over mainstream press 

Unsurprisingly, social media’s poster darling Twitter steals the chart show, and went from from around 300 mentions a week a year ago, to almost 16,000 last week, a 50-fold increase.mentions of twitter across mainstream media

 

Graphs are from Newsdesk’s analytics tool.

4 Comments April 23, 2009

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