“Even smaller news sites from smaller countries are being covered, which is a huge strength of Moreover.”
Using Metabase from Moreover, Engagor Expands Its Worldwide Reach
Engagor is a platform for social media monitoring and management, reporting on what is being said online about a brand, competitors or industry. It not only covers social media but also news sites, blogs and forums. Clients use the tool for multiple purposes: develop online presence, reputation management, customer support, and marketing strategy. Its rapidly growing global client list includes Volvo Group, Microsoft Western Europe, Colruyt, Mobistar, D’Ieteren, Delhaize, Decathlon, Ikea, McDonalds, European Commission and European Parliament.
Challenge: Provide comprehensive international news monitoring for global customers
To serve its customers, Engagor pulls in wholesale data feeds from multiple sources. For social mentions, Engagor works directly with social platforms such as Facebook, Twitter and LinkedIn.
Based in Belgium and with clients across the world, Engagor is especially aware of the importance of news coverage in local markets and in multiple languages. None of the existing data providers had been able to offer the range that Engagor’s clients required.
Marketing Manager Lien Brusselmans explains: “It’s crucial that we provide our clients with a complete picture of what their brand looks like online. This means we can’t miss out on mentions in news articles, magazines and reviews across national and local markets.”
Solution: Global media monitoring with Moreover’s Metabase service
Engagor chose to partner with Moreover for its breadth of international media coverage and its ability to quickly add additional sources to cover niche markets where required. Moreover’s long track record in the industry made the final decision easy.
“With Moreover we are confident we’re tracking all the websites that frequently publish new content,” says Lien Brusselmans. “Even smaller news sites from smaller countries are being covered, which is a huge strength of Moreover.”
Results: A media monitoring service that is earning the trust of Engagor’s clients.
- An extremely comprehensive reputation management service in which Moreover’s Metabase service is a key part
- Customer confidence in the quality and validity of Engagor’s media analysis
- A market-leading solution for companies with media exposure in local markets
- Excellent customer service thanks in part to Moreover’s responsive professional services team
“Moreover has proven very reliable, for its data but also for their excellent customer support whenever you have a question.”
For More Information
To find out more about what Moreover Technologies can do for you, please contact us:
US: +1 937 485 2906
UK: +44 (0) 20 7253 5003
Email: salesinfo [at] moreover [dot] com
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